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Monday, December 19, 2011
Shopping Cart Checkout Login Example – Smart Design

While purchasing Christmas gifts online, I recognized an excellent shopping cart checkout login interface – See’s Candies.

See's Candies Checkout Page

Excellent Checkout Interface

  1. Support Phone number is here in case you need it. And I did.
  2. Your website visitors, especially purchasers, want to know where they’ve been, where they are and where they’re going. See’s Candies doesn’t surprise you. They tell you up front what’s coming up next.
  3. My favorite feature: Checkout as a Guest. Many times, I just want to order and go, without spending time creating an account. Give me the option and See’s Candies does.

When designing a shopping cart login interface, learn by example.

Posted by: Michael Swartz at 11:06 am

Comments: None | Filed under: Web Design


Monday, November 21, 2011
They Got Me…I Opened It

Not an internet related post, but a very good, yet sneaky, marketing tactic (or trick).

What looks like an important package is cleverly disguised as merely a sales letter.

Deceptive Marketing Tactic

Not Important at All

I will usually open junk mail because:

  1. It may actually be legitimate (i.e. my new credit card or a check)
  2. I’m in marketing and I am just that curious

I could conclude this is good marketing, but I’m not a fan of any junk mail (online or offline). I’m a fan of permission marketing. This is not. It’s as bad as a telemarketer calling me in the middle of the night.

This example is truly deceptive. I really thought for a moment this was an ‘extremetly important’ package. It was not. NOTE: More often than not, when it says ‘extremely important’, it’s not.

 

Posted by: Michael Swartz at 4:07 pm

Comments: None | Filed under: Business, Email Newsletters


Thursday, October 20, 2011
How to Grant Administrative Access to Business Facebook Page

Do you have a Facebook Business page? If not, get one.

If you do have a Facebook Business page, does your web team have access. If so, great, if not, they should.

Here is how to grant administrative rights for your web team.

  1. Have your web team ‘Like’ your business page
  2. Login to your Facebook account
  3. Click on the ‘Down’ arrow in the upper right corner and click Use Facebook as Page.

    Use Facebook as Page

  4. Select the Page you want to edit
  5. Next, click on the Edit Page button in the top right corner.
  6. On the left column click Manage Admins

    Manage Facebook Administrators

  7. Type the names or email addresses of the people you would like to add and click Save Changes

    Add Admins to Your Facebook Profile

Now your web team will have full administrative rights to manage your Facebook Business page.

Posted by: Michael Swartz at 10:42 am

Comments: None | Filed under: Social Media


Wednesday, September 7, 2011
MJS Web Solutions Launches USCG Stratton Commissioning Website

MJS Web Solutions is honored to announce the launch of the official website for Commissioning of the USCGC Stratton flagship.

USCGC Stratton Commissioning Website

USCGC Stratton Commissioning Website

The new website was designed with the ship in mind and to raise awareness and initiate contributions for the Commissioning event being held in Alameda at Coast Guard Island next year.

MJS Web Solutions would like to thank the Navy League and Barbara Price and Kathie Wolfe of PK Consultants for giving us the opportunity to create a historical event website.

Posted by: Michael Swartz at 3:49 pm

Comments: None | Filed under: News


Monday, August 29, 2011
Paul Berning Website Launched by MJS Web Solutions

We’re proud to announce the launch of the new Law Offices of Paul W. Berning website.

An Alameda construction law lawyer, Paul W. Berning provides economical resolution of disputes, counseling and negotiating focused on construction, energy, business and regulatory matters.

Law Offices of Paul Berning Website Screenshot

Law Offices of Paul W. Berning Website

The new website, designed and developed by MJS Web Solutions, is a complete, custom design. The goal was to accent all four services with complementary imagery and SEO components.

Mike Swartz says, “Check it out!”
Law Offices of Paul W. Berning Website

Posted by: Michael Swartz at 1:57 pm

Comments: None | Filed under: News


Friday, June 10, 2011
Domain Name Research Tools

Choosing a domain name for your business can be quite tough these days. Nearly every domain with any known combination of words is already taken. Note that I said ‘nearly every domain‘.

You’d be surprised what is still available if you’re creative in your search.

To help with your domain search, I’ve compiled a few domain name research tools that we’ve used with success.

BustAName

Our favorite, bustaname.com, where you can enter in many different word combinations and they’ll compile a list of available domain names. Or let Bustaname generate domain names for you with Domain Maker.

Bustaname website

BustaName

Panabee

Enter two words into Panabee and it will give you variations and related terms on your search which can be very helpful. Just like in a keyword search, you may spot other words you never thought of.

Panadee Website

Panadee

KnowEm

KnowEm goes one giant step further, by checking social network and trademark names.

Knowem Website

Knowem

Check out these other domain name search resources.

Posted by: Michael Swartz at 2:08 pm

Comments: None | Filed under: Business, Web General


Thursday, May 19, 2011
3 Important SEO Tasks Before Optimization Process

3 Important SEO ServicesBefore we begin optimizing a website for a new SEO client, we recommend they sign up for the following 3 Google services:

  1. Claim Your Business Listing on Google Places
    If your customers are local, they’re searching locally. Login to Google Places and add your business to Google’s local directory.
  2. Add Google Analytics Tracking Code to Your Website
    Knowing how your visitors act on your website is crucial in determining the performance of any website.
  3. Sign Up With Google Webmaster Tools
    Learn and control how Google interprets your website and ways to improve upon these findings.

Each service ensures our clients achieve successful results within the search engines.

Posted by: Michael Swartz at 3:55 pm

Comments: None | Filed under: SEO


Wednesday, May 4, 2011
Alameda 4th of July Parade Website Launch

We are proud to announce the launch of the new Alameda 4th of July Parade website.

The new website objective was about fun and community. We brought back parade roots, using the parade mascot for design inspiration. The new website now draws users in and invites them to be a part of the parade or join in the celebration.

After

Alameda 4th of July Parade Website - After

After

Before

Alameda 4th of July Parade Website - Before

Before

Thank you’s

We would like to thank Barbara Price and the entire parade board for providing MJS Web Solutions the opportunity to work on such an exciting project.

We would also like to thank Gunderson Direct for their incredible design.

Posted by: Michael Swartz at 4:05 pm

Comments: None | Filed under: News


Thursday, April 28, 2011
Language Choice Splash Page Showcase

We are currently redesigning a website for multiple languages.

Upon visiting the site, we can offer visitors two splash (intro) page scenarios:

  1. Give visitors a choice: They can choose which language option they want.
  2. Don’t give visitors a choice: Detect their location and present the equivalent language page.

We prefer the former. Give your visitors the choice. Your visitors may be in a country where they cannot speak the language.

With this in mind, we were curious how other websites presented their language based intro pages. If you have other examples, please list them in the comments. (click the image for full view)

UPS

UPS Website

Tiffany & Co.

Tiffany Website

Jaguar

Jaguar Website

FedEx

FedEx Website

IKEA

IKEA language location splash intro page

IKEA Website

Rolex

Rolex language location splash intro page

Rolex Website

Ferrari

Ferrari language location splash intro page

Ferrari Website

Jessie J

Jessie J language location splash intro page

Jessie J Website

Hermes

Hermes language location splash intro page

Hermes Website

Redit

Redit language location splash intro page

Redit Website

Posted by: Michael Swartz at 11:28 am

Comments: 2 Comments | Filed under: Web Design


Tuesday, April 5, 2011
Join Autism Answers for Autism Awareness Month Event

Autism Answers LogoFrom our client, Autism Answers…

April is here, and Autism Awareness events across the country have begun!

Autism Answers will begin the first of six events this Wednesday, at Mimosa’s Champagne Lounge beginning at 6:00 p.m. to raise the awareness of autism in our community! We would like to take this opportunity to invite each of you to come out in support of Autism Awareness and our company’s mission and cause.

Autism Awareness Event

We have planned an evening of education which will include collateral materials and information on autism, a 22 point slide show presentation, a short video and pictures of hope.  We will entertain you and conduct a raffle of items ranging from golf, to baseball tickets, spa package, and ladies handbags, to healthy food shopping and education books abouts autism.  We hope that you will tell a friend, a colleague, a neighbor, or a family member to join us for this evening and learn about this puzzling epidemic.

Autism Affects

Today autism affects 1 in 91 children (NOTE: these numbers do not include POS, PDD, and Aspergers,) but are endorsed by the CDC, American Academy of Pediatrics and other federal agencies.  Four out of five children diagnosed are boys, if you mention the word autism to most any friend, neighbor or colleague, you will find someone you know may have this disability, but often lack the necessary resources and information to assist them with solutions and answers about autism.

It is imperative that we get the message out to our community regarding autism, and bring hope, solutions and answers to these children and their families!

Please reserve this Wednesday the 6th of April  from 6-11 p.m. to come and join us in recognition of world autism month!

Posted by: Michael Swartz at 9:08 am

Comments: None | Filed under: News


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